Tourism statistics and the use of social media data
This paper describes experimental research into the use of social media data for the domain of tourism statistics.
This paper describes fundamental research into various possibilities to use data based on publicly available social media for the domain of tourism statistics. Among other things, the paper looks at the differences between social media messages from residents and visitors and from excursionists and tourists (classifiers), origin and destination matrices, sentiment analysis, points of interest, travel distances and especially tourism flows. Also a first attempt was made to estimate the number of guests in tourism accommodations. The research was based on a combination of (big data) sources.